Search Engine Optimisation (SEO)

SEO stands for Search Engine Optimisation and is the backbone of any digital marketing strategy.

It’s the art and science of matching your information in a digital marketing discipline that looks at optimising your web pages, products, and services to rank well with what people are searching for online.

A lot is going on behind the scenes of your website that can affect how you rank on a website’s search. Content is the most important part of your website; you won’t rank high on Google without it. You’ll get faster results from SEO when you work with GRG because we focus on a plan of action in areas like budget optimisation, customer data analysis and SEO content strategy that speaks to your ideal buyer, engages them, and encourages them to make an active enquiry, avoiding those costly distractions that waste time and money.

Take advantage of Industry-Leading Tools and Talent

At GRG, we’re a friendly bunch of data geeks and software fans who have worked hard to learn what does and doesn’t make the search engines tick! You get a team, not just an SEO specialist to work on your campaigns. You’ll be supported by an Account Manager, a Strategist, an SEO Specialist, and a web developer who lives and breathes digital marketing every day.

Our strategies are tried, tested and current. We work together with you to create a realistic SEO strategy and plan that is designed to improve your business goals, deliver real return on investment, increase organic traffic, build sales, and leads and ultimately active business growth. Join us!

GRG Search Engine Optimisation (SEO)

We deliver SEO services as part of a broader collective of digital strategy practices, working collaboratively to share findings, opportunities and strategic ideas that move the needle.

SEO Audits

SEO audits play a crucial role in revealing the status of your website's SEO configuration by assessing it against best practice standards. This encompasses evaluating your technical setup, keyword targeting, and on-page optimisation, as well as the off-site SEO trust and authority signals your website emits. By conducting an audit, we can uncover immediate wins that you can address right away, along with broader opportunities for further exploration.

Search Insights

At GRG, we use keyword research not only in our initial discovery phase but also for continuous content strategising and strategic brainstorming. Our approach involves delving deep into the search behaviour surrounding your brand, products/services, and industry vertical to identify opportunities for new pages and content, language subtleties, demand for innovative products and services, and other valuable insights.

Competitor Assessments

When it comes to organic search results, the websites you contend with could include your direct competitors as well as search-specific rivals. At GRG, our SEO experts meticulously assess both categories, uncovering the effective strategies employed by competitors and outlining the steps needed to outperform them.

Competitor Assessments

When it comes to organic search results, the websites you contend with could include your direct competitors as well as search-specific rivals. At GRG, our SEO experts meticulously assess both categories, uncovering the effective strategies employed by competitors and outlining the steps needed to outperform them.

Content Optimisation

We enhance the performance of your content by meticulously aligning your SEO meta tags, headings, body copy, images and videos with the language and terms your customers use when conducting searches.

Ongoing SEO Management

SEO is a long-term endeavour, and after your website goes live, we provide continuous optimisation services such as monthly reporting, competitor monitoring, technical updates, content ideation and optimisation, off-site SEO support, and training to assist you in staying ahead of algorithm updates.

Ready to elevate your search engine optimisation game?

Let’s work together to unlock the full potential of search engine optimisation.

Get in touch with our experts and take the first step toward maximising your SEO performance and driving meaningful results.