GRG News

Harnessing the Power of AI: The Impact of New AI Ideas on Rapidly Evolving Industries

Written by:
Fiona Alvis
posted on:
9 November 2023
tags:
Read the full interview at Ticker News

In today’s fast-paced world, the rise of artificial intelligence (AI) is reshaping the advertising landscape, revolutionizing the way marketers connect with their target audience. Atthe forefront of this transformative technology is GRG a digital marketing and advertising agency and its sister company QuantPlus.  QuantPlus produces the world’s first creative intelligence reports powered by AI, unlocking the secrets of high-performance creative solutions for their clients.

With the ability to enable personalised ad targeting and real-time optimization, AI has proven to be a game-changer for the advertising industry. Gone are the days of generic ads that fail to resonate with consumers. Thanks to AI, advertisers can now deliver highly relevant and tailored content to their audience, resulting in higher engagement and conversion rates.

Recently, Bosco Anthony had the opportunity to discuss the impact of AI on advertising during a studio discussion with Mike Loder from Ticker News. This insightful conversation delved into the realm of digital marketing and highlighted how AI promises to create a more engaging and personalised consumer experience.

During the interview, Bosco emphasised the importance of embracing AI for marketers who want to stay ahead of the curve. In a rapidly evolving industry, those who fail to leverage the power of AI risk being left behind while their competitors dominate the market. By harnessing AI, GRG and QuantPlus have positioned themselves as industry leaders, constantly pushing the boundaries of innovation and delivering exceptional results for their clients.

As GRG and QuantPlus continue to revolutionize the advertising industry, exciting developments are on the horizon. Stay tuned for more thrilling advancements as the agencies continue to leverage the power of AI to transform the way advertisers connect with their audience.

Artificial intelligence has the potential to unlock a modern-day Renaissance, expanding and diversifying human capabilities to previously unimaginable extents. With AI-powered advertising, brands can now deliver personalised experiences that capture the attention and hearts of consumers. The future of advertising has arrived, and GRG and QuantPlus are leading the charge towards an exciting new era.