Advertise in Ukraine

Ukraine has an internet penetration of 44.1 % so based on their total population of 44,624,373 people 19,678,089 are online, leaving 24,946,284 non-internet users.

Compare this to the European region which has an internet penetration of 77.6% with a total online population of 486,801,173 for the region as a whole.

Advertise in Ukraine 2017-09-09T00:21:14+00:00

Specific data on Ukraine is difficult to come by but based on the aggregate data for the European region and extrapolated results there are:

36,626,151

households (82.1%) with internet access at home

36,564,796

households (81.9%) with a computer

13,211,027

households (29.6%) with a fixed broadband subscription

34,881,885

households (78.2%) with an active mobile broadband subscription

53,815,360

(120.6%) mobile cellular telephone subscriptions

16,640,790

(37.3%) fixed telephone subscriptions

Some of this data is incongruous and even contradictory. This is due to the limited and disparate measurement that has taken place in countries like this. As the quality and sources of data become available we will endeavour to update these statistics as soon as possible. If you have access to more accurate data for this, or any other developing market in the world, please share it with us!

Ukraine is one of the countries which has lower total internet advertising growth and lower mobile internet penetration.

Only a handful of countries have relatively low mobile internet penetration coupled with low growth in total internet advertising revenue. Internet speed is one of the contributing factors. Nevertheless, these countries are still expected to have mobile internet penetration rates above 60% in 2019.

Sources: internetlivestats.com, itu.int, Global entertainment and media outlook 2015–2019, PwC, Ovum

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