Advertise in Uganda

Uganda has an internet penetration of 19 % so based on their total population of 40,322,768 people 7,645,197 are online, leaving 32,677,571 non-internet users.

Compare this to the African region which has an internet penetration of 20.7% with a total online population of 192,593,854 for the region as a whole.

Advertise in Uganda 2017-09-08T11:49:25+00:00

Specific data on Uganda is difficult to come by but based on the aggregate data for the African region and extrapolated results there are:

4,334,173

households (10.7%) with internet access at home

3,997,972

households (9.9%) with a computer

190,180

households (0.5%) with a fixed broadband subscription

7,015,406

households (17.4%) with an active mobile broadband subscription

29,653,888

(73.5%) mobile cellular telephone subscriptions

468,499

(1.2%) fixed telephone subscriptions

Uganda is one of the countries which has lower total internet advertising growth and lower mobile internet penetration.

Only a handful of countries have relatively low mobile internet penetration coupled with low growth in total internet advertising revenue. Internet speed is one of the contributing factors. Nevertheless, these countries are still expected to have mobile internet penetration rates above 60% in 2019.

Sources: internetlivestats.com, itu.int, Global entertainment and media outlook 2015–2019, PwC, Ovum

View insights of students from this country who want to study in Australia, powered by Hot Courses

International Advertising