Advertise in Sao Tome Principe

Sao Tome and Principe has an internet penetration of 25.6 % so based on their total population of 194,390 people 49,686 are online, leaving 144,704 non-internet users.

Compare this to the African region which has an internet penetration of 20.7% with a total online population of 192,593,854 for the region as a whole.

Advertise in Sao Tome Principe 2017-09-08T21:58:54+00:00

Specific data on Sao Tome and Principe is difficult to come by but based on the aggregate data for the African region and extrapolated results there are:

20,894

households (10.7%) with internet access at home

19,274

households (9.9%) with a computer

917

households (0.5%) with a fixed broadband subscription

33,820

households (17.4%) with an active mobile broadband subscription

142,957

(73.5%) mobile cellular telephone subscriptions

2,259

(1.2%) fixed telephone subscriptions

Sao Tome and Principe is one of the countries which has lower total internet advertising growth and lower mobile internet penetration.

Only a handful of countries have relatively low mobile internet penetration coupled with low growth in total internet advertising revenue. Internet speed is one of the contributing factors. Nevertheless, these countries are still expected to have mobile internet penetration rates above 60% in 2019.

Sources: internetlivestats.com, itu.int, Global entertainment and media outlook 2015–2019, PwC, Ovum

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